
Consider what happens if one of you moves, or you just want to produce the show from your own homes.If your show starts making money, you’ll be glad you thought of this ahead of time. Include everything from how you will divide the costs to how you will split the profits.


If in doing so you see that there are far too many subtopics coming to mind, it may be a sign that you need to get even more specific with the main topic your podcast will be about. Is it broad, or is it specific? To help determine whether or not it’s too broad, grab a pad of paper or open a word processing document and start jotting down a list of subtopics related to your current subject. Take a moment to think about your topic now. They don’t say “the riches are in the niches” for nothing! Put another way, the more specific your niche, the easier it will be to create episodes that are perfect for your ideal listener.įor example, instead of using the broad topic of parenting, niches for this subject could be: parenting children with special needs, parenting without yelling, parenting abroad, managing your own passions while parenting … you get the idea. When you niche down your listeners will feel as though you’re talking directly to them.


Niche down to something more specific to create the most loyal fanbase. For example, talking about parenting is fine, but it may be too broad to capture - and keep - an audience. Then ask yourself, what unique insight do you have to offer? Before you jump into recording a single episode, understand exactly what your focus is.Īnother important question to ask yourself when starting a podcast is if this a topic that you’ll be able to produce enough content on? Some topics may seem exciting at first, but when you start considering what episodes you could create around them you may realize you need a different topic.įinally, can you narrow your topic down? It’s important to niche down to something specific, rather than keeping it broad. You’ll want to choose a topic that you already have some knowledge of and/or interest in. The first thing everyone is going to ask when you start promoting your podcast is, “What is it about?” You need to be crystal clear on the focus of your show if you hope to grow a loyal fan base.
